Menu Close

Please Make Sure You Test Your Tech Before The Conference Starts! 09.00 (BST)

Accessing The Virtual Event Platform Is Easiest On Chrome & On Personal Devices & Networks. You Should Now Have Received Your Airmeet Link To Join The Virtual Platform. If Not, Please Call Us On +44 (0)20 3479 2299.

Please Take A Moment To Download The Event App BEFORE The Conference Starts (See Below). To Check Your Tech Before The Event, Click Here >>

Any Tech Teething Issues? Quick Tech Fixes Before We Start!?

Don’t miss a thing! Please take a moment to download the mobile phone app BEFORE the event starts in case you do have tech issues with your main device so you can still participate whilst we resolve any potential issues. (Search for Airmeet on the IOS App Store or Play Store and enter your link to access the event.). It is quicker to contact us directly, than post on the discussion board if you are having problems! Please call us on +44 (0) 203 479 2299, email support@airmeet.com203 479 2299, or access the 24/7 support lounge here.

Remember Chrome and home devices and networks work best.

For Sound/Video issues try:
·       Refreshing the page
·       Clicking out and back in on the agenda tab
·       Logging out and back into the site
·       Check PC is not muted and connected to headphones

Please kindly check the Troubleshooting tab before the conference starts to try and avoid the most common access issues (usually on private settings etc).

Reinvent & Reimagine Patient Centricity & Engagement For Today's New Patient! 27 Brands Reveal Their Fresh Strategies To Tangibly Improve Outcomes & Experiences... All In 1 Virtual Day!

Tangibly Improve Outcomes With Patient-Centric Strategies Which Inform Clinical Trial Design & Drug Development Early On & Embed Patient Insights At The Heart Of Decision Making By Effectively Collaborating With Multiple Stakeholders, Leveraging Virtual Engagement Today & Driving Improvements In Patient Journeys, Experiences & Safeguarding... All In 1 Day. Featuring Our New Interactive Platform!  View The Conference Information Pack  

A One-Day, Industry-Led Conference & Networking Event, 9th September 2021, Virtually. Group Discounts - Send 4 For 3! Call +44 (0)20 3479 2299.

27 Speakers From The Pharmaceutical Industry, Patient Advocacy Groups & Patients Themselves Share Their Unmissable Insights Into Developing True Patient Centricity, Clinical Trial Success, Virtual Patient Engagement & Driving Improved Patient Journeys To Deliver Better Patient Outcomes & Demonstrable Business Success In Today’s Changed Climate:
  1. Embed Patients At The Heart Of Decision Making: Demonstrably improve outcomes for patients and the business by boosting patient involvement and centricity
  2. Actionable Patient Insights: Hear directly from patients and advocates on actionable steps to improve patient experiences and wellbeing
  3. Early Patient Collaboration In Clinical Trial Design & Drug Development: Boost patient recruitment and retention to drive quicker market access and better patient outcomes
  4. Virtual Engagement Strategies With Impact: Practical advice on successfully engaging patients virtually and leveraging key digital tools and technologies today
  5. Value-Adding Patient Journeys & Experiences: Demonstrably improve the end-to-end patient experience and drive greater patient outcomes
  6. Effective Collaboration Between Pharma & Advocacy Groups: Foster meaningful and impactful relationships that demonstrably add value to patients and pharma alike
  7. Drive Multi-Stakeholder Collaboration: How can multiple stakeholders better align behind the patient for actionable strategies with all-round benefit?
  8. Overcoming Internal & External Barriers: Ensure patient centricity is embedded in your business and overcome industry and internal blockers
  9. Best-Practice Patient Safeguarding: Go beyond treatment and take actionable steps to safeguard patients throughout their journey

Proudly Sponsored By...

Why Attend The 3rd Annual Patient Centricity & Engagement Conference?


  • NEW, Interactive & Refreshed Agenda To Boost Patient Centricity & Engagement
  • 10+ In-Depth, Practical Case Studies In 1 Day!
  • 2 In-Depth & Interactive Panel Discussions: 1) Patients Perspectives 2) Stakeholder Collaboration
  • Hear Directly From Patients & Advocacy Groups
  • Open Q&A & Debate
  • Dedicated Networking Time To Create New, Valuable Contacts
  • Collaborative Programme

Attend The Patient Centricity & Engagement Conference Virtually, It's Easy!

Connect & Network - Networking is easy with the use of our discussion board, direct messaging facility, meeting request buttons, live polling and social media feed. Have your say and meet the other attendees

Live Chat - Pose your own questions and comment via the live chat function and interact with other delegates and speakers in real time

Virtual Roundtables & Peer Discussions - There will be breakout discussions during the day to discuss specific areas of interest with like-minded attendees to tailor your experience

Virtual Exhibition - Explore the 'virtual exhibition stands' and speak directly to our carefully-chosen exhibitors to help you tackle your business challenges directly

Virtual Face-To-Face Meetings - Start a conversation with fellow delegates or exhibitors and discuss your individual needs and challenges one-to-one.

Go Virtual - It’s Easy! All you need is good internet access and a password which we will provide. Presentations and panels are live, and you can type in questions or comments to our Q&A section, live polling or social feed. If you would like to participate in any breakout discussions, it’s just a normal zoom call. You can also direct message or request a meeting with any of the other attendees on the online platform. Sessions will be recorded and will be available as on-demand content for a short while after the event.

Written In Collaboration With Patients, Advocacy Groups & The Pharmaceutical Industry: Patients At The Heart Of Decision Making • Patient Perspectives • Clinical Trail Success & Early Patient Involvement • Virtual Patient Engagement • Patient Advocacy Collaboration • Patient Journeys & Experiences • Stakeholder Collaboration • Overcoming Barriers • Patient Safeguarding

Virtual Opportunities To Get Involved At The 3rd Annual Patient Centricity & Engagement Conference Include:

  • Speaking & Thought Leadership Opportunities
  • Pre-Conference Marketing & Brand Exposure
  • Virtual One-To-One Meetings
  • Interactive Networking, Direct Messaging, Meetings, Live Discussion
  • On The Day Customisable Branding On The Dedicated Virtual Platform
  • Virtual Exhibition Stand Competitions & Electronic Giveaways
  • Virtual Roundtables
  • Video Advertisement


Past Sponors Include:

100% Delegate Satisfaction Rating! Hear What Previous Conference Attendees Think:


“A great day for collaboration and learning. Challenging and inspiring.”


“High-energy, packed agenda, delivering some really interesting insights.”


“Great event to network and share inside stories and challenges with like-minded people.” 


08.30 Registration, Morning Coffee & Objective Setting

09.00 GIC Welcome, Interactive Voting Introduction & Morning Co-Chairs’ Opening Remarks

Anand Das, Digital Client Partner, Pfizer UK

Katrin Hoffmann, Head of Early Evidence Strategy, UCB


09.15 Centre Patients At The Heart Of Internal Decision Making To Demonstrably Improve Patient Outcomes & Wellbeing & Strategic Success

  • How can the industry gain real insights into patients’ needs and expectations to create a patient-centric organisation in the new patient landscape post-covid?
  • Proactive measures pharma can take to really understand and listen to patients and deliver the real benefits to patient experiences and outcomes that they’re looking for
  • With the pandemic changing the way the industry interacts with patients and stakeholders, how can we ensure patient centricity is central to business objectives in the new normal?
  • Best-practice benchmarking techniques to truly gauge if your patient strategies are making a difference

Daphna Mackover, Patient Advocacy Head South Europe MCO, Sanofi

Rita Reis, Head of Communications & Patient Advocacy Groups, Merck Portugal


10.05 Atlantis Healthcare Case Study


10.20 The Patients Perspective! Hear Directly From Patients & Advocacy Groups On Their Motivations, Feedback & Experiences To Drive Meaningful Collaboration

  • What inspired you to be involved in this area and engage with the pharmaceutical community?
  • What can the pharma industry do to better hear the patient’s voice and embed patient centricity at the heart of their business?
  • What are your expectations when it comes to the pharma industry and where do you feel improvements can be made to truly add value to the patient experience?
  • How do you feel the relationship has changed between patients and pharmaceuticals during COVID-19 and how do you think it will develop in the future?

Olive Fulton, Patient Advocate

Lorna Allen, PPI Coordinator for the Clinical Trials Accelerator Platform, Cystic Fibrosis Trust

Rebecca Langley, Patient Advocate

11.00 Morning Refreshment Break With Informal Networking


11.30 Secure Stronger Outcomes For Patients & Accelerate Speed-To-Market Through Engaging & Involving Patients Early In Clinical Trials & Drug Development

  • Practical advice on boosting patient recruitment and adherence to gain the vital patient feedback to improve the experience and effectiveness of clinical trials
  • How can pharma brands drive patient centricity of trials during COVID to ensure their voices are being heard?
  • How can pharma ensure they have patient involvement from the very beginning to ensure their insights are affecting drug development?
  • Solidify feedback loops and communities to keep patient volunteers informed of trial results

Oleksandr Gorbenko, Global Patient Centricity Director, Ipsen


11.55 Health Equity & Accessing The True Patient Population

  • What is health equity and why is it important?
  • Why shouldn’t we just recruit the easiest to access patients?
  • Who are we speaking to? 
  • How do we engage with a wider variety of patients?
  • How are we obtaining an understanding of the authentic patient experience?

Su Smith, Director, Origins Insights


12.10 Collaborate Effectively & Share Common Goals With Patient Organisations To Drive Improvements In The End-To-End Patient Experience

  • How can pharma and patient organisations develop patient experiences together to definitively improve patient experiences?
  • Best-practice advice on understanding gaps in the patients experience and effective ways to boost outcomes
  • Accurately measure and reflect how your patient experience strategies have added value to their experience

Pascale Cavillon, Global Patient Centricity Director, Ipsen

Marko Korenjak, President, ELPA

12.35 Morning Co-Chairs’ Closing Remarks & Round-Up

12.40 Lunch For Delegates, Speakers & Partners

13.40 Afternoon Co-Chair’s Opening Remarks

Paul Edwards, Director of Clinical Services, Dementia UK

Ashton Harper, Head of Medical Affairs (UK & Ireland), Roche Diagnostics Ltd


13.55 Can We Hear The Patient Voice In Medical Publications?

Dawn Lobban, Global Lead, Patient Partnerships, Envision the Patient, Envision Pharma Group

Veronica Porkess, Publications Lead, Rare Diseases, UCB Pharma


14.10 Hear A Patient’s Perspective Directly On Their Experiences Of Engagement With The Pharma Industry & Overcoming Obstacles To Greater Patient Centricity

Olive Fulton, Patient Advocate


14.35 From Insights To Action: How To Create A Compelling Narrative To Engage Your Patient Community

Jasmine Malone, Head of Patient Content, OPEN Health


14.50 Drive Multi-Stakeholder Collaboration & Align Behind The Patient To Achieve Strong Future Relationships

  • With such a wide variety of stakeholders with different objectives in the healthcare sector, what steps can be taken to align agendas and keep the focus on patients?
  • How has the pandemic affected the objectives of different stakeholders and how can patient centricity be secured in the new normal?
  • What best practice advice and top tips can help deliver patient strategies with real-world impact?

Pasquale Monteleone, Global Patient Relations & Advocacy Lead, CVRM, AstraZeneca

Annabel Cowper, Head of Patient Advocacy for Alzheimer's Disease ECP (Europe
Canada & Partner Markets), Biogen

Jan Swiderski, Director Head of Global Public Affairs & Patient Advocacy Rare Diseases, Ipsen

Jolanda Koenders, Head Of Public Affairs, Advocacy & Communications, Takeda

Cláudia Hirawat, Executive Chair, VOZ Advisors


15.20 Drive Multi-Stakeholder Collaboration & Align Behind The Patient To Achieve Strong Future Relationships

  • With such a wide variety of stakeholders with different objectives in the healthcare sector, what steps can be taken to align agendas and keep the focus on patients?
  • How has the pandemic affected the objectives of different stakeholders and how can patient centricity be secured in the new normal?
  • What best practice advice and top tips can help deliver patient strategies with real-world impact?

Yetunde Kolade, Regional Medical Affairs Director, EU/RCIS/ANZ, Reckitt

Wim Noel, EMEA Medical Affairs Director Rheumatology/Auto-Immunity, Janssen

Berna Özelgün, Associate Director Medical Affairs, Gilead Sciences

Philippa Pristera, Patient Engagement Strategy Lead, Cuttsy+Cuttsy

15.50    Afternoon Refreshment Break With Informal Networking


16.20 Case Study

All patients deserve the right to have an active role in research and to contribute to any decision that matters their health. Engaging children and young people in clinical research requires specific considerations to facilitate the best and meaningful contribution of the paediatric patients, and also the ethical and methodological considerations that are required. Training young people to have an active role in clinical research is essential, and in this session we will discuss how to educate young people and how to ensure their meaningful involvement

Begonya Nafria, Patient Engagement in Research Coordinator, Sant Joan de Déu Research Foundation


16.45 Break Through Internal & External Barriers To Embed Patients At The Heart Of Your Business & Truly Walk The Walk Of Patient Centricity

  • How can the value and benefits of consistent engagement that meets patient expectations be communicated to secure buy-in and embed patients at the heart of your organisation?
  • How can establishing a common, scalable and robust set of technology and data foundations act as a strong enabler and catalyst for innovations for your patients?
  • Demonstrate effectively that your internal patient strategies are resulting in better patient outcomes and showcase their impact

Hicham Naim, Global Head Integrated & Personalized Patient Care Program, Digital Advisory Board, Takeda

Advait Thakur, Associate Director, Patient Engagement Platforms Architect, Takeda

17.10 Afternoon Chair’s Closing Remarks

17.15 Official Close Of Conference

Captivate Customers & Maximise Results With Flawless, Integrated Omni-Channel Strategies: Profitable, Customer-Engaging Multi-Channel Excellence In Pharma. Omni-Channel Excellence In A Digital Revolution • Insight-Led, Meaningful Decisions • Seamless, Customer-Focused Journey Designs • Measurable Success & ROI • Global Vs Local Strategies • Maximised Stakeholder Engagement • Winning Social Media Success • Engaging CRM & Email Marketing.

GIC Multi-Channel - Horizontal-01

Global Insight Conferences is a rapidly-expanding and highly entrepreneurial conference company.  We only employ individuals who are passionate about conferences, passionate about their personal growth and performance and passionate about being the best.  Please send your CV with a covering letter to